This year it happens in Makati City!
The 4th Philippine Forum on Digital Out-Of-Home Media will be convened at Old Swiss Inn near Peninsula Manila Along Makati Ave.
9:00 AM, November 6, 2013.
Limited seats. Text 0919-846-4855 or email martinezeno@gmail.com to secure yours. P1,000 with brunch.
Overview
It seems just like yesterday when photographic tarpaulin billboards changed the face of outdoor advertising, making hand-painted billboards a thing of the past. Today, we are headed towards another revolution in out-of-home media wherein dynamic images displayed on LED and LCD screens will easily overtake static billboards in terms of audience engagement.
As we head towards this revolution, the Philippine Center for Out-Of-Home Media Research and Science has created a venue for stakeholders in this budding industry to come together and shape the future of this medium.
The stage is now set for the 4th Philippine Forum on Digital Out-Of-Home Media.
For the past 3 years we have invited to this forum a host of people from ad agencies, advertisers, digital media practitioners, and out-of-home media suppliers plus entrepreneurs who wish to venture into digital signage, as well as the key people who drive this medium. Known as the system integrators, they are the people who provide the hardware and software for DOOH systems.
Under this environment, we hope to hear the voices of the various entities who have a stake not just in the future of Digital OOH media but OOH media as a whole.
Have your Wednesday brunch with the experts.
Manolo Almagro, SVP Managing Director Digital + Retail Technologies at TPN will be in the Philippines to talk on Retail Tech Trends and wearable technology.
Lloyd Tronco, vice president of the Outdoor Advertising Association of the Philippines and an OOH influencer, will discuss where DOOH is headed. Lloyd is the executive director of the Philippine Center for Out-Of-Home Media Research and Science (philCOuRSe)
Bing Kimpo, Media and Marketing Communications Professional, practitioner of Out-Of-Home, Mobile and Point-Of-Transaction Work will share his insights.Seats limited to 36 pax only. Book yours now. Here: http://digitaloohforum.weebly.com/
